Blackbaud Newsroom
The University of Warwick Drives Fundraising Performance with Blackbaud
London (20 September, 2021) — Blackbaud (NASDAQ: BLKB), the world’s leading cloud software company powering social good, is pleased to
share that it is continuing its relationship with The University of Warwick, a top 10 higher education institution in the UK, to play an integral role in the university’s new development strategy—one which they believe will surpass the success
of their previous fundraising records.
The ambitious, multi-year strategy is being led by Matt Ferguson, Warwick’s Director of Development and Alumni Engagement. Ferguson joined the institution in 2018 after gaining a reputation as one of the most successful principal gifts fundraisers
in UK higher education. In the first phase of the strategy, Ferguson is seeking to put in place advanced relationship management capabilities that empower staff and enable the team to triple their current annual fundraising totals.
The University of Warwick needed to scale their technology solutions to achieve their ambitious goals. After considering several options and exploring the potential of building a bespoke CRM with another software provider, the University ultimately decided
to invest in Blackbaud CRM™, a best-in-class enterprise CRM solution that is known for its customisable and configurable capabilities.
Through partnering with Blackbaud and using Blackbaud CRM, the University aims to achieve an incredible fundraising target that will support the Vice Chancellor’s agenda to consolidate Warwick as one of the world’s top universities.
“We’re exceptionally proud to be able to support customers such as the University of Warwick with their fundraising needs, because their donors make a vital impact through philanthropy,” said Pascale Harvie, president and general manager
of Blackbaud’s operations in Europe. “Warwick’s mission, to ensure everyone who can excel in education is given the opportunity to do so, is vitally important. Their alumni and supporters play a critical part in helping to break
down barriers to education and advancing research to address some of the planet’s biggest challenges. Through Blackbaud CRM, we’re delighted to be able to support Warwick to improve the lives of people around the world.”
About Blackbaud
Blackbaud (NASDAQ: BLKB) is the world’s leading cloud software company powering social good. Serving the entire social good community—nonprofits, higher education institutions, K–12 schools, healthcare organizations, faith communities, arts
and cultural organizations, foundations, companies and individual change agents—Blackbaud connects and empowers organizations to increase their impact through cloud software, services, expertise and data intelligence. The Blackbaud portfolio
is tailored to the unique needs of vertical markets, with solutions for fundraising and CRM, marketing, advocacy, peer-to-peer fundraising, corporate social responsibility, school management, ticketing, grantmaking, financial management, payment processing
and analytics. Serving the industry for four decades, Blackbaud is headquartered in Charleston, South Carolina, and has operations in the United States, Australia, Canada, Costa Rica and the United Kingdom. For more information, visit www.blackbaud.co.uk or follow us on Twitter, LinkedIn, Instagram and Facebook.
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