Mid-Level Giving: Success Today = Transformative Tomorrow

Does this sound familiar? “We know the top of our pyramid, but after that, we need help!”

Whether you call it ‘mid-level’ giving or ‘annual leadership’ giving, your constituents who are just a step outside of your major and principal giving portfolios present an urgent challenge.

With Blackbaud services and tools, we can help you identify, learn, and prioritize so that your team is maximizing its resources and setting the foundation for success.

• Understand the definition of mid-level giving and why it’s vital to your philanthropic program—today and tomorrow
• Identify the key Blackbaud tools and services and construct a durable data and database structure
• Gain insight on creating a mid-level program involving analytics, channels, and process

Presenter: Tanya Cole, Principal Consultant at Blackbaud