AmeriHealth Caritas
Utilizing YourCause Platform Enhances Employee Engagement for AmeriHealth Caritas
AmeriHealth Caritas provides responsible managed care solutions, including Medicaid, Medicare and behavioral health organization dedicated to redefining the health care industry.
AmeriHealth Caritas is a Medicaid managed care company providing access to health care services for 5.7 million people in 17 states and the District of Columbia. For more than 35 years, the company has put the needs of its
members – individuals and families who are poor, sick and underserved – at the heart of its work each day. The talent, passion and commitment of 6,200 associates (employees) across the country to improve the communities where the company’s members live and work is palpable.
Goals
Since Medicaid expansion was enacted, AmeriHealth Caritas has grown
at lightning speed. The company’s vision for 2020 includes a laser focus
on growth, and the need for a formalized volunteer program rooted
in accountability and measurable outcomes became necessary. It was
increasingly important for community and government stakeholders to
require their partners to demonstrate a commitment to social responsibility
and social determinants of health.
Program Strategy
To align volunteerism with these goals, the Community Investment team did
the following:
• Formalized volunteerism with the Care Crew program and invested inthe
YourCause portal to capture hours.
• Engaged a national committee of volunteer leads in each market tosupport
Care Crew.
• Developed a strategy that aligned with the company’s vision, growthand
performance goals.
• Identified service, inclusiveness and transparency as critical to a
professional Community Investment brand.
Care Crew
The Care Crew program launched formally in 2017. The priority was to create
greater awareness around social responsibility, and accelerate attendance
and participation in volunteerism. With the team’s outreach and engagement
efforts, Community Investment collectively formed more than 700 partnerships
and approximately 68,248 hours of volunteerism through the YourCause portal.
Care Crew fast became a win-win: it increased associate engagement,
positioned volunteerism as a national program, and enhanced the AmeriHealth
Caritas reputation in the communities we serve.
Impact
In 2018, the company’s leadership recognized community investment as an
Annual Operating plan Goal (AOPB) with the expectation that 25 percent
of associates log four or more hours of volunteer time in YourCause portal
to achieve target. In 2018, AmeriHealth Caritas and Community Investment
exceeded this expectation and surpassing their goal – with 47% or employees
logging four or more hours.
• 54 percent of associates recorded 38,798 volunteer hours.
• 3,429 volunteer projects.
• 400 hours volunteered by one associate.
• $957,934 estimated monetary value of volunteering
54%
Employee Participation in Volunteering Campaign
+700
Community Organizations Impacted through YourCause Portal in 2018
+957K
Estimated Value Added to Communities through Volunteering in 2018
Ready to power your passion?
Request a customized demo to see how Blackbaud is made for your unique challenges and needs.
All fields required
Thank you for your inquiry.
A Blackbaud representative will be in touch with you shortly.
Prefer to chat now?
Click here if you’d like to speak directly to a Blackbaud representative, today.